(Credit Based Semester and Grading System with
effect from the academic year 2011‐2012)
F.Y.B.Com.
Subject : Commerce – I
(Business Development)
Syllabus for Semester I & II
Semester – I
Module – I No. of
Lectures
A) Role and importance of Business (4)
B) Business Objectives – Types (6)
Formulation – Reconciliation of
Economic and Social objectives
Module – II
Business Environment : (10)
Components / Elements – Interdependence of Business and it Environment –
Economic Environment – Political Environment Technological – International
Environment with Respect of OPEC, WTO, European Union, NAFTA, ASEAN,
SAARC, Environmental Scanning and its Importance.
Module – III
Setting up of Business Unit : (10)
Steps/Procedure – Project and Feasibility Studies – Entrepreneurship –
Government Incentives and Assistances to Entrepreneurs Entrepreneurship
Development/Training Centres – Challenges before Indian Entrepreneurs.
Module – IV
Restructuring and Growth Strategies : (10)
Internal Growth Strategies: Intensification – Diversification – External Grouwth
Strategies, Foreign Collaborations – Mergers – Takeovers Corporate
Restructuring Strategies, Turnaround Strategy.
Case/Case Studies relating to the above Modules. (5)
Semester – II
Module – V No. of
Lectures
Banking: (10)
Banking System in India – Banker – Customer Relationship – Changing Role of
Banks – Non‐Banking Activities – Concept of Development Banking, Universal
Banking, Merchant Banking – Priority Sector Lending: RBI Guidelines and
Ombudsman, Banking through Technology – FDI in Banking Sector in India –
Banking as a Career.
Module – VI
A: General Insurance: (6)
Types, Principles and Terms in Insurance in Brief – Settlement of Claims –
Procedure – Claim Tribunals – Ombudsman – IRDA, 1999 FDI in Insurance
Sector – Performance and Prospects in India – Career Options in Insurance
Section.
B: Transport: (4)
Recent Developments in Aviation, Roadways, Railways, and Shipping Transport
– Career Option in Transport Sector.
Module – VII
A: Communication: (5)
Telecommunications – Recent Developments in E‐Communication –
Performance and Prospects in India – Career Options.
B: Tourism and Hospitality Industry: (3)
Measures to Promote the Industry – Performance and Prospects – Career
Options.
C: Business Process Outsourcing: (2)
BPO, KPO, Future prospects, Career Options.
Module – VIII
Retail Management: (10)
Trends in Retailling – Organised v/s Unorganised Retailing – Factors Responsible
for Growth of Organised Retailing in India – FDI in Retailing – Survival Strategies
for Unorganised Retailers in India – Ethics in Retailing – Careers in Retailing.
Case Studies relating to above Modules. (5)
Exam
40 Marks – Internal
Semester END Exam: 2 hrs 60 Marks
Question Paper Pattern
N.B. – 1. All Questions are Compulsory.
2. All Questions carry equal marks.
Q. 1. Attempt any Two (Out of Three)
Q. 2. Attempt any Two (Out of Three)
Q. 3. Attempt any Two (Out of Three)
Q. 4. Attempt any Two (Out of Three)
(One Question from each Module)
effect from the academic year 2011‐2012)
F.Y.B.Com.
Subject : Commerce – I
(Business Development)
Syllabus for Semester I & II
Semester – I
Module – I No. of
Lectures
A) Role and importance of Business (4)
B) Business Objectives – Types (6)
Formulation – Reconciliation of
Economic and Social objectives
Module – II
Business Environment : (10)
Components / Elements – Interdependence of Business and it Environment –
Economic Environment – Political Environment Technological – International
Environment with Respect of OPEC, WTO, European Union, NAFTA, ASEAN,
SAARC, Environmental Scanning and its Importance.
Module – III
Setting up of Business Unit : (10)
Steps/Procedure – Project and Feasibility Studies – Entrepreneurship –
Government Incentives and Assistances to Entrepreneurs Entrepreneurship
Development/Training Centres – Challenges before Indian Entrepreneurs.
Module – IV
Restructuring and Growth Strategies : (10)
Internal Growth Strategies: Intensification – Diversification – External Grouwth
Strategies, Foreign Collaborations – Mergers – Takeovers Corporate
Restructuring Strategies, Turnaround Strategy.
Case/Case Studies relating to the above Modules. (5)
Semester – II
Module – V No. of
Lectures
Banking: (10)
Banking System in India – Banker – Customer Relationship – Changing Role of
Banks – Non‐Banking Activities – Concept of Development Banking, Universal
Banking, Merchant Banking – Priority Sector Lending: RBI Guidelines and
Ombudsman, Banking through Technology – FDI in Banking Sector in India –
Banking as a Career.
Module – VI
A: General Insurance: (6)
Types, Principles and Terms in Insurance in Brief – Settlement of Claims –
Procedure – Claim Tribunals – Ombudsman – IRDA, 1999 FDI in Insurance
Sector – Performance and Prospects in India – Career Options in Insurance
Section.
B: Transport: (4)
Recent Developments in Aviation, Roadways, Railways, and Shipping Transport
– Career Option in Transport Sector.
Module – VII
A: Communication: (5)
Telecommunications – Recent Developments in E‐Communication –
Performance and Prospects in India – Career Options.
B: Tourism and Hospitality Industry: (3)
Measures to Promote the Industry – Performance and Prospects – Career
Options.
C: Business Process Outsourcing: (2)
BPO, KPO, Future prospects, Career Options.
Module – VIII
Retail Management: (10)
Trends in Retailling – Organised v/s Unorganised Retailing – Factors Responsible
for Growth of Organised Retailing in India – FDI in Retailing – Survival Strategies
for Unorganised Retailers in India – Ethics in Retailing – Careers in Retailing.
Case Studies relating to above Modules. (5)
Exam
40 Marks – Internal
Semester END Exam: 2 hrs 60 Marks
Question Paper Pattern
N.B. – 1. All Questions are Compulsory.
2. All Questions carry equal marks.
Q. 1. Attempt any Two (Out of Three)
Q. 2. Attempt any Two (Out of Three)
Q. 3. Attempt any Two (Out of Three)
Q. 4. Attempt any Two (Out of Three)
(One Question from each Module)
